Our philosophy has always been to provide our customers with “that forgotten personal touch,“ even
in today’s fast-paced business climate. We believe it’s important to personally inspect our jobs and to maintain contact with our customers until the very last details of their projects are completed.

Lutron Contractor Eli Citrom

Eli Citrom of Citrom Home Automation heads the leading Lutron Platinum Dealer in Los Angeles

Eli Citrom, President and Owner

Eli Citrom is President and owner of Citrom, Inc. As a second generation electrician, he learned his trade by his father’s side and has been in the profession for well over 20 years. He has extensive experience in residential, commercial, and industrial domains.

As a business owner and professional, he personally inspects every one of his jobs to ensure that the work was done properly and neatly and that every last detail was attended to in a timely manner. His personal attention to details is the hallmark of his service, and has been since the day he started his business in 1987.

Eli and Brenda Citrom

Brenda Citrom, Vice President of Citrom Home Automation, heads up customer service for our Lutron Lighting, Drapery and Home Automation clients.

Brenda Citrom, Vice President

Brenda Citrom is Vice President and part owner of Citrom Electric. She has been Office Manager since 2000. She received her B.S. degree in 1986 and worked in the aerospace industry for 12 years prior to working at Citrom Home Automation.